motorsport

Alpine’s Rise Spurs Gucci Title Deal

Alpine’s climb from last place in 2025 to fifth this year has paved the way for a new title partnership with Gucci, effective 2027, energising the Enstone project.

Alpine’s performance jump from last to fifth in the constructors' standings has caught the eye of luxury brands. The team has announced Gucci as its title partner starting in 2027, a move that signals a strong revival for the Enstone project. sportbet.rodeo